What is CoalFaceWorkWear.com.au Most Valuable Asset?

We have been asked a time or two what we consider to be our most valuable asset. We believe that what we are being asked is which product do we consider the best but we like to take a look at this question a little bit differently and we would like to share with you what coalfaceworkwear.com.au most valuable asset is. Are you ready for the answer?

Our most valuable asset is our customer. You probably assumed that answer right? We hope so because it is the complete truth and there is no other. Our customers are our most valuable asset because they help us to determine the needs in the market and they provide us with the feedback on our products and how we are operating as a business.

Without our customers it wouldn’t matter if we had the best products when it comes to safety because no one would know about it. This is the reason why we love our customers and we are always looking for ways to show our customers how much we appreciate and value their business.

Our customers share with their co-workers, associations, family, and friends about our products and about the customer service that they receive and we appreciate it. We like the feedback because it keeps us working hard towards finding ways to improve on our overall service experience.

We are not looking for just a one time order. We don’t sell junk because we don’t believe that junk products will fall in line with our vision for a safer workforce. We choose high quality products that we can feel good about selling and stocking in our shelves.

Our blog gives our customers an opportunity to learn more about safety and more about who we are as a company. It offers our customers a platform to post comments, ask questions, share testimonials and more. We want the feedback, we love the feedback and we love hearing testimonials.

It is the little things that remind us of where we are, how we can work on improving, and where we need to focus on energy. We believe the answer lies with our customers and it is the reason why our list of testimonials continues to increase, why our sales continue to increase, and while our service continues to increase. We do it because we firmly believe that our most valuable asset is you. Thank you for being a most valued customer and we hope that you have found value in our blog and in the products that we stock.



At The Coalface Boots, Workwear & Safety
5/281-283 Penshurst St.,
North Willoughby, NSW 2068 Australia
(02) 9417 1292


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